Tracy Cross & Associates, Inc. is a professional market research consulting group serving the real estate development industry in the areas of market analysis, strategy planning, and consulting—focusing primarily in the residential sector. From demographics through economic variables, market comparables and locational factors, to growth, price, and absorption projections, the firm’s primary goal is to identify market opportunities where they exist, and define what the market is and what it is not, thereby guiding its client each step of the way along a rational, workable path to success.

Founded in 1980 by nationally recognized real estate consulting authority G. Tracy Cross, our firm brings a depth and breadth of industry experience to its engagements and an understanding of the way that different elements of the business—finance, design, construction, and marketing—all fit together.

Headquartered in the Chicago area, our firm operates in markets across the U.S. and maintains a client list that includes many of the nation’s most prominent developers and homebuilders and their equity/investor partners along with municipalities and other governmental organizations.

We understand your needs and the problems that confront you. Let us help you solve the market challenges that face your residential development and real estate initiatives.

For more information, please feel free to Contact Us at your convenience.